During the In-Person Kickoff:
- Why Here, Why Now, Why You?
- How to Build a Successful Campaign
- Building the Right Team
- Relationship Building in Fundraising
- Communication Strategy
- Telling Your Story to the Media
- Stakeholder Engagement
- Running a Data Driven Campaign
Social Media
Virtual Saturday Sessions:
- Field and Organizing
- Paid Media
- Fundraising Tactics
- Crisis Communications and Direct Mail
- Dis/misinformation, Cybersecurity, and AI on the Campaign Trail
Two Networking Sessions to interact with Alumni and Advisory Council members.
During the In-Person Graduation:
- Physical and Mental Health While Campaigning
- Preparing Your Family for the Campaign Trail
Your guests for graduation (max 3) are encouraged to attend your final in-person training with you.
